History 2.55 by Chanel. Legendary bags Read more

24.10.2022 Yraa 0 комментариев

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Fashion historian Milana Abiyeva in a series of materials specifically for the online magazine «Shipyards» spoke about the legendary bag 2.55 from Chanel.

Today it’s hard to imagine reviews of fashion weeks and streetstyle columns without images with the legendary Chanel 2.55 handbag. Indeed, this bag model is familiar, perhaps, even to those who have a very indirect relationship to the fashion world. Moreover, the model from Chanel, which has already become a classic, from season to season becomes a source of inspiration for other brands and fashion houses and, of course, for the mass market. So when and under what circumstances did such a popular and desired fashion accessory from Chanel come into being?

Rebellion and business card

The 2.55 bag, so familiar in its form to us today, became a real sensation at the moment of its appearance — however, like everything that the eccentric Coco Chanel did. Style icon and trendsetter of the Roaring Twenties, Gabrielle Chanel, is known to be a true innovator in fashion. Jersey dresses, costume jewelry, patch pockets — all this and even more popularized by Coco.

However, on the eve of the Second World War, Chanel decides to close the doors of his fashion house. Enjoying a comfortable life, provided with funds from the sale of the legendary fragrance No. 5, Chanel for a long time did not even think about returning to the fashion world.

As an ardent supporter of female emancipation, Chanel could not stay aside for long, watching the fashion of the 1950s, which chained women in tight underwear and corsets. The rebel Chanel, who has not lost her fuse even at the age of 72, decides to return to the fashion industry and restore the dominance of comfortable and casual elegance.

Following the tweed suit, which has become the hallmark of the brand today, Chanel also presents a new handbag — a compact, stylish model on a long metal chain. To say it was a revolution is an understatement. Chanel remained true to herself and again went against the norms and foundations of society and fashion. The fact is that the 2.55 bag, introduced in February 1955 (hence the name), became the first luxury handbag on a long chain. Until this very moment, wearing handbags with a long strap was considered bad manners — a lady was supposed to carry this accessory in her hands and nothing else.

Fashion investment

Chanel, who sought to create the most comfortable images so close to her temperament and lifestyle, filled this gap in the fashion world.

It is not surprising that this handbag became truly iconic and won the hearts of women — after all, at that time, progress and emancipation were still rapidly gaining momentum, giving women more and more rights and freedoms. Like everything created by the great Gabrielle Chanel, the 2.55 bag has a reference to the life story of the founder of the brand.

The diamond-shaped line, which has become a symbol of the Chanel house and today adorns not only handbags, but also shoes and even jewelry of the brand, appeared for a reason. This is another attempt by Coco to immortalize himself and his life in his creations. Chanel loved riding and horses, and even the fateful acquaintance with the love of her life, Boy Kappel, took place during such a ride. In fact, when creating the 2.55 bag, Chanel was inspired by the theme of horseback riding and perpetuated the pattern that adorned the grooms’ quilted jackets.

Bag 2.55, which has undergone minimal transformation, has come down to us almost unchanged. Surprisingly, this model is today one of the most relevant and in demand. Prices for a classic bag from Chanel are constantly rising — that is why buying such a handbag in a fashionable environment is considered an investment. Needless to say, Chanel’s house sales continue to grow? Moreover, the prices for limited editions of the 2.55 handbag, even in the secondary market, sometimes surprise even sophisticated fans of the fashion house.